SimplyB2BVoice ArchetypesDiscover yours
The Horizon

The Manifesto WriterRare . about 4 percent of voices

Declares how it should be and makes you want to join.

What this voice sounds like

Declares how it should be and makes you want to join. On LinkedIn this voice reads as conviction with a cause, the post that is less an argument and more a stand, a set of beliefs stated plainly enough that people want to line up behind them. Its strength is belonging. A manifesto does not persuade, it recruits. It tends to belong to founders and leaders with a real point of view about how their world ought to work. When Julian writes in this voice, it states the belief without hedging, draws the line between what it stands for and against, and invites the reader in, so the message reads like a banner people want to carry rather than a case they have to weigh.

Signature move

States what it stands for plainly enough that people want to line up behind it.

Example opening lines in this voice

How SimplyB2B writes as you

SimplyB2B is First Person Outbound. Julian studies your real writing, locks onto your voice, and runs your outbound as you, so you stay the expert and the selling runs itself. Every message still sounds like you wrote it.

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More voices in The Horizon

The Visionary Closer
Paints the after state so clearly the next step feels obvious.
The Category Designer
Names the new game and writes its first rules.
The Trailblazer
Points where the puck is going before the room sees it.

See all 24 Voice Archetypes